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 Snap-on Toolbox Graphics...

These are used by Snap-on to help increase repeat sales of their toolboxes through a Trade-in scheme. The scheme encourages mechanics to repeatedly purchase these large ticket items which would otherwise be a one-off purchase.

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Over the past 15 years Snap-on have held licensing and sponsorship agreements with large motorsport teams including McLaren F1, Red Bull Racing F1, Aston Martin Racing and Repsol Honda Racing, leading to the requirement for panels with motorsport imagery as well as themes that would appeal to the target audience.

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© 2020 Alicia Joyner

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